We get a real kick out of working with all you dreamers, innovators and pioneers that make up the small business community and relish any opportunity to help you realise your vision and aspirations. 

We understand that your small business needs just as much care and professional direction as any corporate business, but it's hard to access the support you need at a price you can afford.

With this in mind, we have created affordable packages designed specifically to help new businesses get off the ground with the right image and strategy from the start - and to help established small businesses grow and progress to the next level.

With our small business packages, you get big agency experience, thinking and expertise, tailored to fit your business and budget.

 

MINI BRAND REVIEW $750 +gst

Maybe you've been a business a while and have reached a plateau, perhaps you're not getting the results you had hoped for, or the market has moved on and new competitors are making things more difficult.

Time to take a breath and get an objective view of your business, your market position, and how you shape up versus your competition.

We'll review your marketing activity and results and give you a clear picture of where your brand is at, supplemented with market best practice examples. We'll also identify opportunities, propose ideas and offer guidance to help move your business forward.

Your personal brand review will cover:

  • Your brand image compared to your brand values and objectives / aspirations - and against your competition

  • Your marketing activity to date compared to the market and competitors

  • Your presence and visibility in the market and online

  • Recommendations to re-ignite your brand

Your review will be supplied in presentation format with examples in a meeting to expand upon the content and guide you toward your goal, with soft copies for you to keep.

Contact us to book your brand review consultation.

Oh! And if, following your review, you decide to engage us for a branding project, your $750 will be deducted from your package price.

Full 360 brand audit and presentation also available if required - contact us for more information.

 

SMALL BUSINESS BRAND ID PACKAGE $2450 +gst

Branding can be an expensive business and it can be tempting to put it off until later, or settle for a cheap logo that will do your brand a dis-service in the long run.

The reason for the expense in large corporations is typically the length of the process and therefore studio time with endless revisions and often complete changes of direction.

In our experience, this tends not to happen with small businesses and by limiting the rounds of development, we are able to offer high quality, bespoke branding solutions for a fixed fee.

Here's how it works:

  1. We start with a consultation to get to know you and understand your vision for your business and brand. We get a good picture of your particular likes and dislikes, target audience, competitors and business objectives so that our concepts communicate the essence of your brand and distinguish you from your competitors from the start.

  2. We supply 6 - 8 creative concepts for your consideration and feedback.

  3. Then develop your chosen concept through up to 3 revisions to arrive at your final logo.

  4. Finally, we supply your logo artwork in print and web formats along with your business card design and print-ready artwork.

We can also arrange printing for you if required though our trusted suppliers.

Contact us to book your brand ID consultation.

Notes: This is our entry level package.

This package may be supplemented with a with a comprehensive brand guide at an additional cost of $2750 +gst

Contact us for details of our full Brand Professional Package, or bespoke branding projects, which include:

Brand DNA development workshop

Draft of your Brand DNA content - vision, mission, values, personality, tone of voice, service style, service signatures, culture etc.

Wide range of creative concepts and colour palettes

Unlimited revisions

Artwork for your full logo suite in all required formats

Design of business card, letter head and comp slip, plus social media headers.

Full Brand DNA document visually and verbally articulating every aspect of your brand as created through the workshop process, logo usage guide, colour palettes and brand fonts, and your brand creative direction visualised in a marketing suite relevant to your brand activity. This may include signage, packaging, corporate gifts, uniforms, vehicle livery, website, social posts, powerpoint presentations, marketing literature, and even your physical premises, retail space or trade show stand.

NEWSLETTERS / EDMs

Keeping in touch with your clients and prospects, continually ensuring your brand is top of mind is essential in todayʼs market of seemingly unlimited choice.

You need to be the first brand/company/professional they think of when they are ready for your product or service - and even if theyʼve had a great experience with you in the past, you will be easy to forget if you don't stay close to them - especially when you have any number of competitors ready and waiting to steal them away.

We will work with you to create a marketing calendar of communications, establish topics, and write and design your EDMs (E Direct Mailshots).

You will always receive a test email to approve prior to scheduling for issue.

I EDM per month $ 600 p/m

2 EDMs per month $1100 p/m

Block of 6 EDMs purchased in advance $3300

Contact us to discuss your EDM requirements and objectives.

SOCIAL MEDIA

Consistency of brand style, image style, graphic style, personality and tone of voice are all critically important to maintain a credible and engaging experience on your social media channels. For this reason, we offer a monthly post creation service.

Social posts designed with corresponding copy and supplied along with insta grid layout for in-house posting.

3 posts + 1 story/reel per week $ 600 per month

Additional stories and/or carousel posts on request - $75 - $150 per item as required

Contact us to discuss your social media requirements and objectives.

Talk to us about EDM and social media combo packages.

BRAND MANAGEMENT / GUARDIANSHIP

One of the biggest challenges small business owners face is keeping on top of their brand identity and maintaining brand integrity. Even following a branding project and creation of a substantial Brand DNA document, it can be difficult to ensure all staff and external suppliers live by the values, vision and creative direction you have determined. This can lead to confusion in the marketplace, and if left un-checked can cause a lack of trust in your brand and by extension your company.

Consistency is essential and grossly undervalued.

Unless you have marketing experience and/or an eye for brand-right visuals and communication style, it can be difficult to maintain a unified brand. The problem can be exacerbated if you have more than one agency looking after your marketing (social media, website, print communications, PR, etc). Managing multiple agencies is quite a skill and requires ongoing management to protect your brand and project a cohesive and congruent image across every consumer touchpoint.

Our brand management & guardianship service takes that holistic view, guiding communication outputs, mentoring staff, and managing external agencies to ensure every single manifestation of your brand is on point, ensuring you attract the right clients.

As with our marketing services described above, this service is performed over an agreed number of hours per week or month, and can be combines with marketing and/or design services.

Contact us to arrange your free, no-obligation consultation to explore how brand managment can work for you.

CREATE YOUR OWN PACKAGE

If none of the above perfectly suits your needs, we’ll be delighted to create a bespoke package of services that works for you.

Contact us to arrange your free, no-obligation consultation.